Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Effective Jewelry Display
Articles
There is still time to correct common display mistakes before the season really hits!
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Sign Design Guidelines – Creating Signs your Customers will Read
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Stop making shopping at your store so difficult!
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Focal Point Displays – the Feet Follow the Eyes
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
How to make your store customer-centric
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Space Illumination
Space Illumination will make or break your selling environment. The correct lighting will create an atmosphere that reflects your brand, showcases your products, and appeals to your target market – all helping to increase sales....
Wanna sell more? Learn to “Think like a customer”
Ever visit a website in search of a solution or to make a purchase and after a few minutes of difficulty, finally “just give up” because the site is so confusing, cluttered or just poorly designed that it just isn’t worth the trouble? Why does it have to be so...
Looking without seeing
During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick analysis of his displays and perhaps a few suggestions on how they could be improved. Sales were flat and he was looking for help.
How to avoid the top 10 mistakes jewelers make in their displays
I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of retail stores all around North America each week. Here are the most common display mistakes I see each day.
