Effective Jewelry Display

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Sign Design Guidelines – Creating Signs your Customers will Read

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Focal Point Displays – the Feet Follow the Eyes

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Space Illumination

Space Illumination will make or break your selling environment. The correct lighting will create an ...

Wanna sell more? Learn to “Think like a customer”

Ever visit a website in search of a solution or to make a purchase and after a few minutes of diffic...

Looking without seeing

During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick ana...

How to avoid the top 10 mistakes jewelers make in their displays

I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of ...
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Sign Design Guidelines – Creating Signs your Customers will Read

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Focal Point Displays – the Feet Follow the Eyes

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Space Illumination

Space Illumination will make or break your selling environment. The correct lighting will create an ...

Wanna sell more? Learn to “Think like a customer”

Ever visit a website in search of a solution or to make a purchase and after a few minutes of diffic...

Looking without seeing

During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick ana...

How to avoid the top 10 mistakes jewelers make in their displays

I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of ...
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Display Element Color Ideas

There are many color options in use around the jewelry industry. This portion of our site shows you ...

Displaying Estate Merchandise

For most retailers the sale of estate merchandise is a very profitable category. I frequently see ma...

The “Good-Better-Best” Display Placement Strategy (20-40-40)

There is a very specific way to set your merchandise up in a showcase. When using platforms in your ...

Your Grandfather’s Window Display

It IS your grandfathers jewelry display. Seventy-five years ago, retailing was a lot simpler. You ha...

How To Clean Your Displays Effectively And Without Damage

Cleaning and restoring your jewelry displays There is no argument that displays are an investment in...
20-40-40/flat tray display example

The Front 6″ Of Your Showcase and How To Use It Properly

A common mistake jewelers make when setting up their showcases each day is pushing merchandise too f...
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Sign Design Guidelines – Creating Signs your Customers will Read

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Focal Point Displays – the Feet Follow the Eyes

Grab your customers’ attention from afar with an intentional focal point, and watch them walk toward...

Space Illumination

Space Illumination will make or break your selling environment. The correct lighting will create an ...

Wanna sell more? Learn to “Think like a customer”

Ever visit a website in search of a solution or to make a purchase and after a few minutes of diffic...

Looking without seeing

During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick ana...

How to avoid the top 10 mistakes jewelers make in their displays

I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of ...
Prev 1 2 3 4 Next

Wanna sell more? Learn to “Think like a customer”

Ever visit a website in search of a solution or to make a purchase and after a few minutes of diffic...

Looking without seeing

During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick ana...

How to avoid the top 10 mistakes jewelers make in their displays

I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of ...

Ask yourself “Why?” and watch sales increase

Anyone that spends much time around young toddlers has likely experienced that beautiful age in whic...

The 20-40-40 Rule

One of the simplest ways to enhance the perceived value of a piece of jewelry in a showcase is to di...

My Store Monitor/My Store Menu

My StoreMonitor is an effective way to put your store TV to work for you selling your store ser...
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7 Minute Seminars – Cleaning Your Displays

This short seminar focuses briefly on a topic that can make your store more successful. Contact Larr...

7 Minute Seminars – Before Opening Checklist

This short seminar focuses briefly on a topic that can make your store more successful. Contact Larr...

7 Minute Seminars – A New Approach to Bridal Display

This short seminar focuses briefly on a topic that can make your store more successful. Contact Larr...

7 Minute Seminars – Jewelry Cleaning Do’s and Don’ts

This short seminar focuses briefly on a topic that can make your store more successful. Contact Larr...

INSTORE Seminar on “Top 10 Mistakes…”

I conducted a seminar for INSTORE entitled, “The top 10 display mistakes jewelers make when re...

My Store Monitor/My Store Menu

My StoreMonitor is an effective way to put your store TV to work for you selling your store ser...

Fruchtman Marketing

We’re jewelry marketing experts for a reason. As jewelry marketing experts, Fruchtman Marketing has ...

Grid 3- Ruth Mellergaard

GRID/3 International partners, Ruth Mellergaard has worked as an interior designer for 30 years in N...

Balaity Properties – Jesse Balaity

Jewelers don’t just sell products. You build relationships from trust, quality, value, service, and ...

Suggested Vendors

After many years of being in the jewelry display/fixture/packaging industry, I have had dealings wit...

Why a “Good-Better-Best” merchandising strategy pays off in more sales and profits.

THE SUCCESS of thoughtfully implemented “Good-Better-Best” (G-B-B) pricing strategies has been prove...

Display topic articles from INSTORE magazine

On this page, we have posted links to an assortment of articles written by members of our team and a...

The Right Way to Display Loose Gemstones

How do you display loose gemstones securely and attractively? Let’s start with security. Every store...

On Merchandising: The Gift of Ideas

Help your customers — and your sales — with specific gift selections. In November, I had reason to g...

On Displays: Setup Magic

Don’t fall into the same-old thoughtless presentation of your cases. Setting up the showcases in a j...

On Display: Maximize Case Space

A simple formula tells you a sales goal for every case in your store Industry reports will tell you ...
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