How often have you heard the phrase…. “Little things mean a lot?” As a jewelry visual merchandiser, the phrase is one I repeat often because it is certainly true in its application to the retail merchandising of high-ticket items. The details evident in your...
Effective Jewelry Display
Larry Johnson
My Store Monitor/My Store Menu
My StoreMonitor is an effective way to put your store TV to work for you selling your store services and actual jewelry pieces you have in your showcases. For only $99 per month, (with no contract!) you receive a new, professionally-created slideshow of 50-100...
Fruchtman Marketing
We’re jewelry marketing experts for a reason. As jewelry marketing experts, Fruchtman Marketing has worked with many of the finest retailers, manufacturers, designers, importers, vendors, and trade organizations in the jewelry industry. And year after year, our client...
Grid 3- Ruth Mellergaard
GRID/3 International partners, Ruth Mellergaard has worked as an interior designer for 30 years in New York City. Design and planning are problem-solving exercises for us. Last year we decided that we needed a change – we wanted a city with lower overhead, a good...
Balaity Properties – Jesse Balaity
Jewelers don’t just sell products. You build relationships from trust, quality, value, service, and design. These are the same attributes a client can expect with a Balaity Property Enhancement relationship. Our role is not just to design a store, but to understand...
Store Interior Ideas
LJCS is pleased to have worked with the best Store Interior designers in the industry today. Ruth, Jesse and Leslie all do excellent work. Details, styles, offerings and fees vary between them, but each is an expert worth considering. We are including a few images of...
Display Element Color Ideas
There are many color options in use around the jewelry industry. This portion of our site shows you different colors of displays to prompt your thoughts about what will work best in your situation. Most of these fabrics are from CW Fifield. Call Larry Johnson at...
Suggested Vendors
After many years of being in the jewelry display/fixture/packaging industry, I have had dealings with many suppliers. I am happy to give you any specific input (positives and negatives) upon request. I also have a list of vendors to definitely avoid!! Call me at...
Displaying Estate Merchandise
For most retailers the sale of estate merchandise is a very profitable category. I frequently see margins approaching 60-70% in these cases. I think displays in these cases should be a bit different that in other parts of the store. I suggest the displays can be a bit...
Deal of the Day (or Week or Month) Promotion
Everyone like a good surprise that appears to offer a great deal. Lowes uses the concept in their big-box home improvement store by featuring a special item at a special price each day. You needn’t get that detailed to copy this promotion. Pick a piece of jewelry you...