Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Effective Jewelry Display
Larry Johnson
There is still time to correct common display mistakes before the season really hits!
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
Stop making shopping at your store so difficult!
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
How to make your store customer-centric
Grab your customers’ attention from afar with an intentional focal point, and watch them walk towards it.
List your display or showcase items here!
List your display or showcase items for sale on Effective Jewelry Display! Please contact us for more information!
Wanna sell more? Learn to “Think like a customer”
Ever visit a website in search of a solution or to make a purchase and after a few minutes of difficulty, finally “just give up” because the site is so confusing, cluttered or just poorly designed that it just isn’t worth the trouble? Why does it have to be so...
Looking without seeing
During a recent trip to a conference, a friend asked me to stop by his jewelry store for a quick analysis of his displays and perhaps a few suggestions on how they could be improved. Sales were flat and he was looking for help.
How to avoid the top 10 mistakes jewelers make in their displays
I spend a lot of time in jewelry stores! As a visual merchandising consultant, I am in all types of retail stores all around North America each week. Here are the most common display mistakes I see each day.
TJC Summer 2024
Click to view Summer 2024 magazine. Check these articles out: The Power of the 5 Ps on pages 26-27 Lighting on pages 50-51 Larry’s article: Creating balance in your display (PDF) cases on pages 62-63
Ask yourself “Why?” and watch sales increase
Anyone that spends much time around young toddlers has likely experienced that beautiful age in which the child constantly asks, “Why?” when responding to any instruction. The redundancy in which the question is asked can drive a parent to resort to that catchall answer, “Because I said so!”
